In the following tutorial we will learn how to make Broadcast Segmentation easily.
The Segmentation feature is the feature of dividing your database into different groups that have different characteristics, or behaviors that may require different marketing methods.
In Kirim.Email you can divide the promotion method based on the habits of your list that are different from the Segment feature.
The example can be as simple as this. If you broadcast to one of your lists (for example there are 40 subscribers/ email) not all of your list will open your e-mail or even though opening them will not necessarily click the link that you provide.
With this Segment feature you can Send Broadcast with certain characteristics.
There are several examples of conditions for being able to use this Segment feature, including:
- Only to your Open Broadcast or
- Only to people who are Not Open or
- Even combined condition such as the person who opens your email and the person click on the link in your email.
So you can set different and better promotional angles.
How do you make broadcast segmentation? Please follow step by step below :